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http://www.convegnogt.it/ Quest’anno il Convegno Nazionale sul Search Marketing viaggia insieme a te. Giunto all’ottava edizione, l’evento compie un importante percorso nella formazione ampliandol.
Local SEO Marketing is big right now. With the growth of mobile search, Google has made an effort to improve their user interactions with mobile devices and local search. But with this growth,…
(PRWEB) February 28, 2015
Recently, the Bizwaremagic.com site published a new article entitled “Content Marketing Strategies for Effective SEO In 2015″ that may help improve any website’s SEO in the coming year. This detailed article examines how SEO (Search Engine Optimization) has significantly changed in recent years and how webmasters or site owners must adjust their marketing strategies in order to receive more online visibility on the new Web.
This “new” web is largely determined by the constant changes Google has been making to its algorithm, the complex formula it uses to rank/index quality content on the web. Starting in 2011 with the Panda Update, Google drastically changed which sites deserved higher rankings depending on the perceived quality of a website. Things were further complicated with the introduction of the Penguin Update in 2012, which severely penalized websites with link building practices that Google believed violated its guidelines.
However, other more important factors have changed the web in recent years. These include the growing popularity and usage of mobile devices such as tablets and smartphones to access the web. Furthermore, the over-riding dominance of social media sites has greatly altered how content is presented and shared on the web. Bizwaremagic believes all these changes have made web content much more visual and compact.
“Compared to 10 or even 5 years ago, the web is much more social and interactive. Web users are no longer satisfied with being just observers; they want to be a part of the interaction,” says Titus Hoskins, a former art teacher who now runs the Bizwaremagic site. “Platforms like Twitter, Facebook, Pinterest, YouTube… have greatly changed how content and the web is used.”
Webmasters and site owners must adjust their SEO strategies accordingly if their want to be effective on this new, more social web. Greater emphasis must be placed on building active online communities that will help share and promote a site’s content. Greater importance must also be placed on creating more visual content such as images, videos, slideshows and infographics.
Bizwaremagic also believes webmasters must build or put into place strategic communities in these social platforms in order to create effective SEO in 2015. Any link sharing and/or building must be intuitive and natural. Webmasters should also pay special attention to how visitors interact on their sites. Such things as bounce rates, load times, time spent on site and number of pages viewed – are all important metrics that have become more significant to many of the search engines, especially Google.
Lastly and contrary to what many experts now suggest, webmasters must take an active role in creating SEO for their sites. They must take an active role in creating strategies which will place their web content in the best positions for achieving higher visibility on the web.
For a full list of Content Marketing Strategies and how to implement them, go here: http://www.bizwaremagic.com/content-marketing-for-effective-seo.htm
Bizwaremagic.com is a 12-year-old small business solution site that offers many free guides to its visitors and patrons. Over the years, it has helped thousands of webmasters and site owners find the right information they need to succeed online.
A clip from Bass Player Live with Janek Gwizdala, Juan Alderete & Damian Erskine. Watch the entire clinic at http://www.bassplayer.com/video.
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San Jose, CA (PRWEB) January 20, 2015
TapClassifieds today announced TapAuto, a significant expansion of the TapClassifieds program for publishing groups, local media agencies, automotive dealerships, and their partners. TapClassifieds is a proven, go- to solution focused on delivering hard leads, in real time. New TapAuto takes automotive digital marketing to the next level: keeping auto dealers and their agencies up to date on how well their digital marketing campaigns are succeeding, and how to optimize their investments and results.
TapClassifieds: Delivering Immediate, Actionable Leads
TapClassifieds is unparalled in generating and communicating leads, and in tracking sales engagement. With TapClassifieds, auto dealers can watch as new leads are received via email, phone calls, text messages and credit applications. They can see consumer interest and engagement around specific vehicles, whether a car-shopper scanned a QR code for a mobile car-profile or shared a vehicle with a friend using email or popular social networks.
For example, TapClassifieds gave Digital First Ventures another way to ensure their automotive advertisers are reaching potential customers online and via mobile devices. Arturo Duran, Managing Partner at Digital First Ventures, commented, We are thrilled to see the rapid adoption of the TapClassifieds program by our sales professionals. The sales teams love the program because it delivers real, measureable results to their auto dealers. It really works.
New TapAuto: Metrics to Drive Sales Strategy and Investments
The new TapAuto solution, including software and services, is even more than getting buyers in the door and accelerating sales. It shows how investments by local media pay off, with lead attribution, reporting, and analytics. Metrics showing the ROI for various digital marketing channels promote sales strategy wins, based on advanced technology.
The TapAuto advanced analytics platform is based on the popular TapAnalytics digital marketing platform. TapAuto delivers extreme visibility and context for auto dealers and agencies who want to inspect and optimize every thread of every digital marketing campaign.
With TapAuto, for the first time, auto dealers (and those who sell trucks, motorcycles, RVs, planes and boats) can immediately see how every dollar invested in digital marketing is performing. By truly knowing where marketing dollars are being invested, under-performers can be culled and these dollars invested in more effective channels.
The new TapAuto digital marketing power tools feature the following.
Enough of trends and stats of 2014. Now it’s almost 2015. So get yourself all set and organized for the oncoming year. check out the Infovideo created by Inf…
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http://www.duncanwierman.com Learn how to put a marketing plan together including social media strategies. Don’t list to just anyone. Social media can work f…
create a local search strategy with Moz.com/local. Get your business findable and ranked with these local search strategies. http://getlisted.org.
http://searchmarketingweek.com Najbliższe terminy: Gdańsk 13-15 października 2014. Katowice 20-22 października 2014. Warszawa 17-21 listopada 2014. Zapisy tr…
Social Media Manager and Social Media Marketing – http://www.wsitopvisibility.com/social-media-marketing http://www.youtube.com/watch?v=d02C186WII0&feature=m…
Social Media Marketing Strategy – THIS IS PAYING ME WELL! http://RollingInRiches.com Check out my blog! It’s awesome! – http://ntizuchi.com Connect with me o…
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Platform Proliferation is Changing the Digital Landscape, Bringing Opportunities for Businesses to Drive Growth
http://www.smoc.raywarda.com http://www.smlv.raywarda.com 2014 is here…Things are about to change! Don’t leave your business behind – Social Media Marketin…
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