Analytics

The 2011 edition of the “Web Analytics Rendez-Vous”, one of Europe’s largest social event on Web Analytics, took place during the VAD e-commerce tradeshow at Lille on October 19th, 2011. The “Web Analytics Rendez-Vous” aims to gather the Web Analytics community from the Lille-Kortrijk-Tournai Eurometropolis, as well as from surrounding cities (Antwerp, Brussels, Ghent, London and Paris). Our guest of honour was Matt Bailey, CEO of SiteLogic (USA) and co-author of “Internet Marketing : An Hour a Day”, as well as a renowned speaker on SEO and Web Analytics. 5 topics, who had been chosen from a list of 10 topics prior to the event by the registrants, were discussed during the event: Search KPIs: what are the top 10 KPIs to measure search performance and why? Mobile Search: what should be measured and analyzed specifically regarding searches performed by mobile users? Multitouch Analysis : what is the place of the SEO? Social Search: what should be expected for and measured in a foreseeable future? Webmaster Tools: how to use data provided by Google and Bing? After a 10-minute presentation by Matt Bailey on each topic, related questions were asked by the participants. The event was organized by Nicolas Malo for WALILLE with the participation of SEO Camp, the French-speaking SEO association, and was held 100 % in English with a live French translation. Prior to Matt Bailey’s presentation, an introduction was performed by Nicolas Malo (WALILLE), Nicolas Gellens (SEO Camp) and …
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Denver, CO (PRWEB) November 21, 2011

Hosting.com, the leading provider of cloud hosting and recovery services, today announced its continued partnership with software developer SmarterTools, Inc. Hosting.coms Windows-based cloud and dedicated customers can enhance their communication tools, web analytics, and customer service through the utilization of the SmarterTools product set.

SmarterTools is an information technology management software company that builds applications to help companies communicate, measure, and support their worldwide business operations. SmarterMail offers a simple and powerful email solution that integrates seamlessly with most popular email clients, and mobile devices, as well as providing web-based email access, spam filtering, and calendaring. SmarterStats provides customers complete SEO and web log analytics, customizable reporting and assists website owners with developing and tracking their marketing activities.

Our partnership with SmarterTools allows us to continue offering our customers premium business communication and website analytics solutions. SmarterMail and SmarterStats are critical tools used by our customers to make decisions and streamline day-to-day operations. This success stems from the products ease of use, deployment, scalability, and support. SmarterTools commitment to consistent improvement and innovation is essential for us to deliver leading edge tools for our customers, commented Craig McLellan, Hosting.coms CTO.

Hosting.com helps organizations extend their IT infrastructure across our cloud, colocation, dedicated and hybrid hosting solutions with state-of-the-art managed services, such as SmarterMail, SmarterStats, and SmarterTrack. By utilizing the Hosting.com SmarterTools suite, Hosting.com customers reduce their operational expenses and gain access to intuitive tools for communications, website analytics, and trouble ticket management.

About Hosting.com

Hosting.com is a global provider of enterprise-class IT infrastructure solutions, services and facilities that ensure clients mission-critical applications are cloud-enabled and Always On. Hosting.coms geographically-dispersed datacenters and Cloud Supersites, coupled with the industrys top networking and connectivity technologies, provide the highest levels of availability, security, and responsiveness. The most recognized names in SaaS, Healthcare, Retail, Financial Services, and Government rely on Hosting.coms business continuity, managed cloud hosting, and colocation solutions.

Hosting.com currently operates PCI Level 1 cloud and dedicated infrastructures and SAS 70 Type II certified datacenters in Irvine, CA; Louisville, KY; Newark, DE; San Francisco, CA; and Denver, CO.

All Hosting.com products and services are supported by 24x7x365 live expert technical support through toll-free telephone, email, and online chat.

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Toronto, Ontario (PRWEB) December 16, 2011

This year Unilytics Corporation, a leading web analytics and web optimization consulting firm, celebrated its 10th year of business! On behalf of the Unilytics team said president, Peder Enhorning, I would like to thank our valued customers and business partners for their patronage. We look forward to serving you and working with you for many years to come.

Unilytics has not only survived but thrived in the highly competitive information technology industry which has seen a multitude of companies come and go over the past 10 years. When Peder Enhorning, Unilytics president, founded the company in 2001 as a reseller for Webtrends web analytics products, he was the sole company representative. Unilytics has since become the worlds largest Webtrends partner and the only firm certified with all three major web analytics tools – Webtrends, Adobe SiteCatalyst and Google Analytics. Over the years, Unilytics diversified and specialized in web analytics consulting and training to ensure customers received maximum value from their web analytics implementations. Recently, the company diversified yet again with the launch of proprietary Unilytics products including MERGENCE

A preview of Anametrix’ next-generation web analytics solution, SiteVantage — more powerful web analytics for half the cost. Get web analytics on your terms, tailored to your business.

Experts Avinash Kaushik & Nick Mihailovski answer your burning questions about Analytics and other Google tools. Topics covered in this episode include auditing the data being tracked instead of waiting until it gets processed, tracking new search terms, where to begin when you start Google Analytics, best practices for setting up conversions goals on e-commerce sites and becoming an analysis ninja.

Ecommerce websites at affordable prices by professional team of highly-qualified web designers UK. Try efficient services by www.dotcommerce.co.uk
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Learn more about professional ecommerce website by reliable agency dotCommerce at www.dotcommerce.co.uk In the age of the Internet more businesses are starting to create ecommerce website to attract purchase hungry customers. Websites are a good alternative to brick and mortar sales operations; according to recent research studies, consumption drives nearly 60% of the Internet economy. Besides that, two thirds of consumers are categorised as active Internet users. It stands to reason why savvy business people put their websites in the hands of professional designers — a well-designed website helps win the target customer.
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Experts Avinash Kaushik & Nick Mihailovski answer your burning questions about Analytics and other Google tools. Topics covered in this episode include auditing the data being tracked instead of waiting until it gets processed, tracking new search terms, where to begin when you start Google Analytics, best practices for setting up conversions goals on e-commerce sites and becoming an analysis ninja.

A short video that answers questions about Analytics and other Google tools. Topics covered include bounce rates, search engine optimization, in-private browsing, and using benchmarking data. Submit questions at sn.im
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Establishing context for your analytics data is more important than picking the right KPIs. In this short video, Avinash Kaushik explains how to establish context for your data and empower stakeholders to take action. www.google.com
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Silver Spring, MD (PRWEB) March 27, 2007

CMS Watch, a vendor-neutral analyst firm that evaluates content technologies, will release a new Web Analytics Report next month. The forthcoming report will sort through the complexities of selecting the right web analytics tool and will identify best practices for incorporating web analytics into broader enterprise marketing and communications investments.

Tony Byrne, founder of CMS Watch, said, “The new Web Analytics Report provides an unprecedented analysis of vendor offerings. Marketing and IT professionals worldwide will benefit from our methodical investigation and vendor-neutral evaluation of the web analytics industry.”

Phil Kemelor serves as lead analyst for the report. “We don’t just talk about features — we look at technical architectures, data integration options, data collection methods, user administration functionality, and the multiple ways to view, slice, dice, and analyze website data.” And he added, “Our planning methodology will not only enable customers to select the right vendor; it will set the blueprint for web analytics strategy going forward and help determine the right resources to ensure the success of the program.”

The report closely examines 13 major Web Analytics vendors, including:

24/7

AuriQ

ClickTracks

Coremetrics

Fireclick

Google Analytics

Nedstat

Omniture

SageMetrics

Unica

Visual Sciences

WebSideStory

WebTrends

The report will be available on http://www.cmswatch.com in late April, 2007.

About Phil Kemelor

Phil is the founder of PKWeb Communications, a web analytics and strategy consultancy, and is the author of “The Executive’s Guide to Web Site Measurement and Testing”. A former journalist, marketing executive, and 14 year Internet veteran, Phil’s ten years of web analytics experience includes heading web analytics at Bell Atlantic, founding the web analytics best practices consulting services group at NetGenesis, consulting to the Fortune 100, and membership in the Web Analytics Association.

About CMS Watch

CMS Watch(tm) is an analyst firm that provides an independent source of buyer’s advice on content management, enterprise search, and portal technologies. Through highly detailed technical evaluations, CMS Watch helps sort out the complex landscape of potential solutions so that project teams can minimize the time and effort to identify and evaluate technologies suited to their particular requirements. To retain its independence as a vendor-neutral analyst firm, CMS Watch works solely for solutions buyers and never for the vendors it covers.

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San Francisco, CA (PRWEB) August 10, 2011

Overstat, Inc., a website analytics and testing company, has announced the latest release of their conversion rate optimization suite. The application, which operates as an overlay on top of users websites, offers market-leading features, including visual analytics, heat maps, form optimization, a/b split testing, conversion funnel testing and more, with an intuitive interface and immediate results.

Marketing managers, business owners, and other decision makers can test improvements in web page design and copy, without any programming or knowledge of HTML required.

After first revealing its product on stage at Jason Calacanis LAUNCH Conference in February, Overstat has seen rapid growth in size and has expanded its platform of CRO and analytics features .

The response to Overstat has been incredible, said Matthew Cordasco, the companys Founder and CEO. Businesses and marketers needed a way to improve their websites results that is easy, sharable and most importantly, effective. Overstat directly responds to that need, and were fortunate to have been able to help many of our users achieve exponential growth in conversion rates, sales, leads and sign-ups.

Built to enable its users to gather actionable business intelligence and run website tests without the need for programmers or designers, Overstats customers include major web brands, online retailers, advertising, marketing and SEO agencies, and landing page optimization consultants.

The company is offering a 30-day free trial to new customers, allowing users to take advantage of Overstats rich website analytics and testing features on their own website at no cost.

Overstat, Inc. is a San Francisco-based conversion rate optimization company whose software enables organizations to easily conduct usability testing and achieve their organizations online goals. The application installs easily, with the user copying and pasting two snippets of code, and requires absolutely no programming to run.

Anyone interested in trying the product, signing up for a demo, or finding more information about the company can do so by visiting Overstats website.

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Portland, OR (PRWEB) August 19, 2011

Interactive design and marketing firm SightWorks has announced the launch of their powerful Digital Marketing StudioTM (SightDMS) in conjuntion with the new FlightStats, Inc. website (http://www.flightstats-inc.com). SightDMS represents a new era in user-friendly Content Management Systems, allowing client control of not only their website content, but a full-service online marketing solution.

The FlightStats, Inc website features up-to-the-minute feeds from FlightStats own twitter feed, plus news from other sources, and instant access to Facebook and other social media. SightDMS was the answer to their need to champion the brand and share information about FlightStats comprehensive product portfolio for the travel industry.

With SightDMS, SightWorks put the power into the hands of FlightStats marketing head, Keith Gerr. Through the newly launched site, Gerr is also able to manage product demos, images, news feeds as well as track social media and website analytics. “The SightWorks backend was really easy to pick up and just use. We’ve been able to painlessly update our website in minutes without having to rely on an agency or internal development resource. In addition, the SightWorks team has been great to work with; from planning to training, they’ve been very responsive.”

The Digital Marketing StudioTM is SightWorks answer to the needs of digital marketing managers worldwide, combining their need to centralize marketing assets and cross-promote across current social networks, mobile, and digital channels easily. In tandem with SightWorks Agency on DemandTM services, the DMS provides a full-service online marketing solution unlike any other available today. SightDMSTM acts as the digital marketing hub and streamlines content publishing, putting the control back into fingertips of the marketing manager.

Since 1997 SightWorks has been helping businesses realize their digital marketing goals through award-winning web design, intuitive and innovative web, mobile, and social applications, dynamic e-commerce solutions, and individualized internet strategy. Clients include Adidas, Ronald McDonald House Charities, Cisco, General Electric, Hungry Man TV, and Providence Health Care Systems.

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