Analytics
May
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Video Rating: 5 / 5
In order to have an effective search engine marketing campaign, we highly recommend you install an analytics software. A great free tool available on the web is called Google Analytics. You can find Google Analytics at www.google.com/analytics. Here you will put in your information, including email address, your website address (your URL) and then it will actually give you the code with directions as to how to install the analytics code. Once you have installed the analytics code, it is important that you go into edit settings and establish your Google goal points. This may also be analytics settings. You will want to set your points as G1, G2, G3, G4 and identify different goal areas. If you have more goal points than 4 on your website, you can actually install a second Google Analytics code as well as the first one and have 2 Google analytics profiles, allowing you 8 specific goal points. Now some of the key variables that you’re going to see on your Google analytics accounts are going to be visitors, which is the number of people that came to your website, you’re going to have, pages per visit which reflects how many pages somebody had looked at on your website itself. You are also going to have bounce rate, which determines how many people showed up at your web site and left on the actual front page or only looked at one particular page on the site itself. You are also going to have the percent of new visitors actually coming to your website, and you’re also going to …
Video Rating: 4 / 5
Apr
Charlotte, North Carolina (PRWEB) February 28, 2012
With the continued evolution and reshaping of the mortgage market, eSynergize Online Solutions announced an expanded focus on consulting services aimed to assist mortgage bankers.
The Charlotte, North Carolina based firm currently delivers online marketing, web design, and eBusiness consulting services to a wide range of industries, including financial services and mortgage banking. It plans to continue to service all types of companies, but place a greater emphasis on a mortgage industry in transition.
“Our deep experience and ongoing work in those segments has highlighted a significant opportunity to help mortgage bankers and brokers successfully transform their businesses to be successful in a very different environment. We believe that the mortgage providers that evolve and reshape themselves will be the winners going forward,” said Gary Suess, President and CEO of eSynergize.
“Specific opportunity exists for mortgage originators to source business in new ways with a more sophisticated consumer direct strategy, especially online,” commented eSynergize’s Chief Administrative Officer, Jim Johnson.
Prior to forming eSynergize, the company’s founders built and led Wachovia Bank’s Direct Lending Group over more than a decade. “We would like to leverage the expertise that we gained building that highly diversified and sophisticated platform to help others realize similar success,” added Johnson.
eSynergize aims to differentiate itself from other mortgage consultants with its particular expertise in consumer direct lending, online marketing, Internet strategy, aggregator lead purchase programs, call center platforms, and all aspects of sales.
“An important factor in our success at Wachovia was the mortgage website that we designed and maintained. It was consistently ranked amongst the best by industry analysts and provided a great foundation for us,” commented eSynergize Chief Marketing Officer Joan Sommerer.
eSynergize looks to support mortgage originators of all sizes. Its clients have already spanned the full spectrum from a start-up mortgage broker to a top ten bank.
“The mortgage industry remains in the midst of a very significant transformation. It is our goal to help participants implement progressive approaches to position themselves for success as the economy and housing market recover,” concluded Suess, who also served as President and CEO of two start-up mortgage companies in the past.
eSynergize Online Solutions of Charlotte, North Carolina offers a wide array of Internet related services, including website design and development; search engine marketing and optimization; email marketing; social media marketing; content creation; website analytics; reputation management; and public relations. In addition to the direct provision of services, eSynergize also offers consulting services, including all aspects of mortgage banking, as well as eBusiness strategy development, branding, sales, and process design. Mortgage Consulting Services fall into four main categories: 1) Strategy, 2) Loan Production, 3) Marketing, 4) eBusiness. All eSynergize websites are built on a leading content management system platform to allow flexibility and facilitate administration. eSynergize offers it services in all 50 states and operates a satellite office in Yardley, Pennsylvania.
For more information, visit http://www.eSynergize.com, email admin(at)eSynergize(dot)com, or call 800-760-1531.
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Apr
Leeds, West Yorkshire (PRWEB) February 22, 2012
eUKhost Ltd. (http://www.eukhost.com) is pleased to announce that it has renewed its partnership with SmarterTools Inc. (http://www.smartertools.com) to distribute feature-rich software to qualified customers.
Under the terms of the partnership, customers that purchase a Windows VPS, Windows Cloud Server or Windows Dedicated Server will receive professional editions of the SmarterMail mail server, SmarterStats business analytics software, and SmarterTrack customer service software at no additional charge. The software bundle is valued at $ 800 (U.S. dollars).
“At eUKhost, we always pride ourselves on giving our customers additional value for their money, be it through competitive pricing or offering something of additional value with our packages”, said Mark Ducadi, Chief Marketing Officer for eUKhost Ltd. “The SmarterBundle combined with our VPS, Cloud and Dedicated Servers, helps us deliver both. We manage the servers and our customers can elect to use SmarterTools for email, website analytics and help desk support.”
SmarterMail is a cost-effective Microsoft Exchange alternative, bringing enterprise-level functionality to businesses, ISPs, and Web hosting environments. Features include a rich Webmail interface, instant messaging, file storage, detailed reporting, events/notifications, throttling, email archiving, intrusion detection/prevention, advanced synchronization, out-of-the-box antispam and antivirus and optional add-ons for Exchange ActiveSync, Exchange Web Services, Commtouch Premium Antispam, and Commtouch Zero-hour Antivirus.
SmarterStats is comprehensive business analytics software that cost-effectively delivers relevant, accurate and detailed website statistics to help businesses increase conversions and maximize ROI. SmarterStats has over 100 different report items that analyze website traffic, a complete set of search engine optimization tools to help manage SEO campaigns and site tuning analytics that help improve a site’s overall performance.
SmarterTrack is a powerful help desk application built for tracking, managing, and reporting on customer service and communications, including sales and support issues. Features include a ticket system, live chat, call logs, time logs, Whos On, branding and language support, cost analysis, data mining, reporting, surveys, a task management system, and a knowledge base.
About SmarterTools
Founded in 2003, SmarterTools Inc. is an information technology management software company based in Phoenix, Arizona. SmarterTools builds a Windows mail server, customer service software, and Web log analytics and SEO software that simplify and automate the day-to-day IT operations of businesses and hosting environments in over 100 countries. Additional information about SmarterTools Inc. and the SmarterTools product line is available at the company website: http://www.smartertools.com.
About eUKhost Ltd.
Established in 2001, eUKhost Ltd offer a range of services including Shared Hosting, Reseller Hosting, Business Hosting, Virtual Private Servers (VPS), Semi-Dedicated Servers, Cloud Hosting, Dedicated Servers, SSL Certificates and Offsite Backup Solutions. 24/7 technical support is available and 99.95% uptime guarantee is offered as standard with their UK-based servers.
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Mar
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Feb
Experts Avinash Kaushik & Nick Mihailovski answer your burning questions about Analytics and other Google tools in Episode #19 of Web Analytics TV.
Experts Avinash Kaushik & Nick Mihailovski answer your burning questions about Analytics and other Google tools. Topics covered include macro vs. micro conversions, using analytics on affiliate sites, tracking different domains, and more.
Video Rating: 4 / 5
Feb
The 2011 edition of the “Web Analytics Rendez-Vous”, one of Europe’s largest social event on Web Analytics, took place during the VAD e-commerce tradeshow at Lille on October 19th, 2011. The “Web Analytics Rendez-Vous” aims to gather the Web Analytics community from the Lille-Kortrijk-Tournai Eurometropolis, as well as from surrounding cities (Antwerp, Brussels, Ghent, London and Paris). Our guest of honour was Matt Bailey, CEO of SiteLogic (USA) and co-author of “Internet Marketing : An Hour a Day”, as well as a renowned speaker on SEO and Web Analytics. 5 topics, who had been chosen from a list of 10 topics prior to the event by the registrants, were discussed during the event: Search KPIs: what are the top 10 KPIs to measure search performance and why? Mobile Search: what should be measured and analyzed specifically regarding searches performed by mobile users? Multitouch Analysis : what is the place of the SEO? Social Search: what should be expected for and measured in a foreseeable future? Webmaster Tools: how to use data provided by Google and Bing? After a 10-minute presentation by Matt Bailey on each topic, related questions were asked by the participants. The event was organized by Nicolas Malo for WALILLE with the participation of SEO Camp, the French-speaking SEO association, and was held 100 % in English with a live French translation. Prior to Matt Bailey’s presentation, an introduction was performed by Nicolas Malo (WALILLE), Nicolas Gellens (SEO Camp) and …
Video Rating: 0 / 5
Jan
Denver, CO (PRWEB) November 21, 2011
Hosting.com, the leading provider of cloud hosting and recovery services, today announced its continued partnership with software developer SmarterTools, Inc. Hosting.coms Windows-based cloud and dedicated customers can enhance their communication tools, web analytics, and customer service through the utilization of the SmarterTools product set.
SmarterTools is an information technology management software company that builds applications to help companies communicate, measure, and support their worldwide business operations. SmarterMail offers a simple and powerful email solution that integrates seamlessly with most popular email clients, and mobile devices, as well as providing web-based email access, spam filtering, and calendaring. SmarterStats provides customers complete SEO and web log analytics, customizable reporting and assists website owners with developing and tracking their marketing activities.
Our partnership with SmarterTools allows us to continue offering our customers premium business communication and website analytics solutions. SmarterMail and SmarterStats are critical tools used by our customers to make decisions and streamline day-to-day operations. This success stems from the products ease of use, deployment, scalability, and support. SmarterTools commitment to consistent improvement and innovation is essential for us to deliver leading edge tools for our customers, commented Craig McLellan, Hosting.coms CTO.
Hosting.com helps organizations extend their IT infrastructure across our cloud, colocation, dedicated and hybrid hosting solutions with state-of-the-art managed services, such as SmarterMail, SmarterStats, and SmarterTrack. By utilizing the Hosting.com SmarterTools suite, Hosting.com customers reduce their operational expenses and gain access to intuitive tools for communications, website analytics, and trouble ticket management.
About Hosting.com
Hosting.com is a global provider of enterprise-class IT infrastructure solutions, services and facilities that ensure clients mission-critical applications are cloud-enabled and Always On. Hosting.coms geographically-dispersed datacenters and Cloud Supersites, coupled with the industrys top networking and connectivity technologies, provide the highest levels of availability, security, and responsiveness. The most recognized names in SaaS, Healthcare, Retail, Financial Services, and Government rely on Hosting.coms business continuity, managed cloud hosting, and colocation solutions.
Hosting.com currently operates PCI Level 1 cloud and dedicated infrastructures and SAS 70 Type II certified datacenters in Irvine, CA; Louisville, KY; Newark, DE; San Francisco, CA; and Denver, CO.
All Hosting.com products and services are supported by 24x7x365 live expert technical support through toll-free telephone, email, and online chat.
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Dec
Toronto, Ontario (PRWEB) December 16, 2011
This year Unilytics Corporation, a leading web analytics and web optimization consulting firm, celebrated its 10th year of business! On behalf of the Unilytics team said president, Peder Enhorning, I would like to thank our valued customers and business partners for their patronage. We look forward to serving you and working with you for many years to come.
Unilytics has not only survived but thrived in the highly competitive information technology industry which has seen a multitude of companies come and go over the past 10 years. When Peder Enhorning, Unilytics president, founded the company in 2001 as a reseller for Webtrends web analytics products, he was the sole company representative. Unilytics has since become the worlds largest Webtrends partner and the only firm certified with all three major web analytics tools – Webtrends, Adobe SiteCatalyst and Google Analytics. Over the years, Unilytics diversified and specialized in web analytics consulting and training to ensure customers received maximum value from their web analytics implementations. Recently, the company diversified yet again with the launch of proprietary Unilytics products including MERGENCE
Dec
A preview of Anametrix’ next-generation web analytics solution, SiteVantage — more powerful web analytics for half the cost. Get web analytics on your terms, tailored to your business.
Experts Avinash Kaushik & Nick Mihailovski answer your burning questions about Analytics and other Google tools. Topics covered in this episode include auditing the data being tracked instead of waiting until it gets processed, tracking new search terms, where to begin when you start Google Analytics, best practices for setting up conversions goals on e-commerce sites and becoming an analysis ninja.
Nov
Ecommerce websites at affordable prices by professional team of highly-qualified web designers UK. Try efficient services by www.dotcommerce.co.uk
Video Rating: 0 / 5
Learn more about professional ecommerce website by reliable agency dotCommerce at www.dotcommerce.co.uk In the age of the Internet more businesses are starting to create ecommerce website to attract purchase hungry customers. Websites are a good alternative to brick and mortar sales operations; according to recent research studies, consumption drives nearly 60% of the Internet economy. Besides that, two thirds of consumers are categorised as active Internet users. It stands to reason why savvy business people put their websites in the hands of professional designers — a well-designed website helps win the target customer.
Video Rating: 0 / 5
